Elevating Thetacon's digital presence to reflect their craftsmanship and high-end quality

Elevating Thetacon's digital presence to reflect their craftsmanship and high-end quality

Elevating Thetacon's digital presence to reflect their craftsmanship and high-end quality

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My ROLE
My ROLE
Visual Design
Visual Design
Live Link
Live Link

www.thetacon.gr

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INTRO

Thetacon started as a construction company and quickly expanded to include a high-end showroom and architecture studio. As their reputation grew, they became known for crafting properties with impeccable, premium finishes.

Their existing website didn’t reflect the caliber of their work, creating a disconnect between their digital presence and the quality of their services.  The goal was to create an online experience that mirrored the sophistication and attention to detail present in every Thetacon project. 

Goals
Position them as trusted industry leaders in construction and design

Position them as trusted industry leaders in construction and design

Establish an online identity which resonates with core demographics

Establish an online identity which resonates with core demographics

Ensure the site is easy to update with new projects

Ensure the site is easy to update with new projects

Must-Have features
CMS System – Easily update content and projects

CMS System – Easily update content and projects

Project Portfolio – High-quality images, descriptions, and details of completed and ongoing projects

Project Portfolio – High-quality images, descriptions, and details of completed and ongoing projects

Filters – Sort projects by type

Filters – Sort projects by type

Mobile Responsiveness – Optimized design for seamless viewing on all devices

Mobile Responsiveness – Optimized design for seamless viewing on all devices

Nice-to-Have features
Search Projects – Allow users to quickly find relevant projects
Search Projects – Allow users to quickly find relevant projects
Share Projects – Enable social sharing to boost visibility and engagement
Share Projects – Enable social sharing to boost visibility and engagement
View Properties on Map
View Properties on Map
Book a Call
Book a Call
Human-Centric Touches

I wanted the site to feel as personal as Thetacon’s work. So, I created hand-drawn illustrations for each service area, reinforcing their hands-on approach and attention to detail. This added warmth and a human touch to the digital experience.

Image-Focused Design

Thetacon’s work speaks for itself, so I let the visuals take center stage. By prioritising high-quality imagery, I reduced cognitive load and made it easier for users to appreciate the craftsmanship, materials, and design details in every project.

Whitespace and Minimalism

I kept the layout clean with ample whitespace, ensuring that every project image had room to shine. This way, clients could fully experience the quality and precision of Thetacon’s work without unnecessary distractions.

Responsiveness design

I made sure the site was fully responsive across all devices and browsers while optimising load times for a seamless, frustration-free experience.

Human-Centric Touches
Human-Centric Touches

I wanted the site to feel as personal as Thetacon’s work. So, I created hand-drawn illustrations for each service area, reinforcing their hands-on approach and attention to detail. This added warmth and a human touch to the digital experience.

Image-Focused Design

Thetacon’s work speaks for itself, so I let the visuals take center stage. By prioritising high-quality imagery, I reduced cognitive load and made it easier for users to appreciate the craftsmanship, materials, and design details in every project.

Whitespace and Minimalism

I kept the layout clean with ample whitespace, ensuring that every project image had room to shine. This way, clients could fully experience the quality and precision of Thetacon’s work without unnecessary distractions.

Responsiveness design

I made sure the site was fully responsive across all devices and browsers while optimising load times for a seamless, frustration-free experience.

Image-Focused Design

Thetacon’s work speaks for itself, so I let the visuals take center stage. By prioritising high-quality imagery, I reduced cognitive load and made it easier for users to appreciate the craftsmanship, materials, and design details in every project.

Whitespace and Minimalism

I kept the layout clean with ample whitespace, ensuring that every project image had room to shine. This way, clients could fully experience the quality and precision of Thetacon’s work without unnecessary distractions.

Responsiveness design

I made sure the site was fully responsive across all devices and browsers while optimising load times for a seamless, frustration-free experience.


The clean, image-driven design made it effortless for users to explore projects, appreciate details, and navigate the site seamlessly.

Custom hand-drawn illustrations reinforced Thetacon’s hands-on approach, adding personality and making the brand feel more approachable and unique.

With improved responsiveness and faster load times, the site delivered a smooth, high-performance experience across all devices and browsers.